The news of a slowdown
in sales in the real estate sector has been doing rounds for quite some time
now. If you are among those who keep a track of what’s happening in the real
estate segment, you have probably come across plenty of news and articles by
now that support this narrative. Even many market experts came up with similar
views regarding the real estate segment. But, the real
question is, is that really so? What about the major projects coming up all
across the city? You must have encountered quite a few advertisements by now
about the swanky and stylish real estate projects coming up every few days. Is
the real estate sector really in a terrible state? Let us find out the truth.
A
Super Scare
Demonetization was
definitely a major economic decision that sucked out 85 percent of the liquid
money from the market. We all know the impact it had on the entire economy and
how investments dried up real fast. Well, that is the case for almost every
segment and not just the real estate sector. The reason why the real estate
sector received much attention is that it was quite literally booming at that
time and a shortage of investment meant that major projects hit a large hurdle
that was not easy to overcome. To top it all, the investors were apprehensive
about investing any further without being able to understand what the next
major economic decision of the government is going to be. The implementation of
GST was also being talked about and there was much confusion. However, all that
was mostly hyped, as it is evident from the current scenario.
A
Changing Picture
Change is the only thing
that remains constant. Well, there can’t be any more apt way of describing how
the real estate market reacted to the demonetization followed by GST
implementation. Anyone who really understands the real estate market will say
that there has been a significant shift in the focus of the major real estate
players all across the nation. To counter the economic scare the major real
estate developers have successfully shifted towards development of affordable
residential projects. There have been major projects coming up in the outskirts
of the metro cities that are not just attractive but also extremely affordable.
Changing
Rates
Demonetization and GST
implementation collectively resulted in an economy that suddenly gave way to an
opportunity to address the middle income group. The housing loan rates have
come down considerably making it easier and more affordable for the middle
income section of the society to opt for their dream home. In a country like
India, where the middle income segment is the largest among all the consumer
groups, this resulted in opening up of new opportunities for the real estate
developers. Nowadays, residential projects in Howrah Salkia are available at quite an affordable rate. Today, a lot of real estate developers are moving towards the development of
the affordable residential apartments and from the results till now, this step
is definitely going to benefit everyone.
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